AXIS-Print-Media

Client:
World Summit on Innovation and Entrepreneurship (WSIE)

Details:
WSIE is a platform where World Leaders and Top Business Executives from different walks of life interact to promote Innovation as the catalyst for Sustainable Development and Peace.

Challenge:
Our goal was to stimulate the minds of the target audience from all walks of life to use innovation as the catalyst for development and peace worldwide by attending the event.

Result:
We took a very strong and brave approach by telling the audience to think out of the box and against common beliefs. The headlines evoked a strong response from people, which resulted in the event being over-subscribed twice over.

 
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